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Key
Benefits
Target On-line Consumers
Provides an ideal method to reach the growing number of
on-line consumers who can no longer be reached through the
traditional media vehicles of newspaper and television.
Gain a
Competitive Advantage
Establishes a leadership brand presence in the on-line world
as the Internet transitions to a mainstream media.
Achieve
High Impact Promotions
Provides more impact than a standalone promotion for one
company or product. Combine coupons with on-line promotional
tools to drive sales and increase consumer loyalty.
Attract
New Customers
Increases exposure over the regional and national brand web
sites that only attract existing customers, ensuring a steady
stream of fresh customers receptive to try new products and
services.
Increase
Return on Investment
Lower cost per coupon redeemed than most Direct Mail, FSI's,
and in store promotions.
Simplify
New Product Introductions
Tracks the coupons individual consumers select, giving brands
the ability to target specific consumers for new product
introductions, product line extensions, complimentary
products, competitive situations, and other promotional
activities.
Enhance
Consumer Response
Unlike traditional web sites, consumers are receptive to
targeted promotions for existing or new brands.
   
 
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